Product or concept test
May 21, 2025
Test concepts, features, and positioning fast. Understand what resonates, what doesn’t, and why
so you can prioritize what moves the needle.
Glaut helps you assess concept appeal and purchase intent, uncover areas for improvement, and benchmark against competitors.
Collect high-quality customer insights at scale with open-ended, AI-moderated interviews in 50+ languages. Upload images or videos to showcase your product or concept.
Analyze qualitative feedback in minutes with Glaut: from thematic and interpretative analysis to instant Excel or SPSS exports.
Turn data into ready-to-share reports with Glaut’s AI agent featuring narrative summaries and insight charts linked directly to real verbatims.
Read the Report
Explore use cases and how leading companies use Glaut for product and concept testing through AI-moderated research.
We take security and compliance seriously. Glaut is fully GDPR-compliant and ISO 27001 certified, trusted by global firms like IPSOS and Kantar to build secure and compliant AI-native research.
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